• Beware of similar products: Because of the creation of other product lines that leverage Kenkyujo Towels’ image, customers have mistakenly purchased them, and we have received complaints by phone.Please check the name " Kenkyujo Towels" carefully before purchasing. • A New Concept of Water Absorption: We pursued all aspects of water absorption, such as absorption speed, absorption rate, and direction of absorption, at a high dimension. • Soft, Fluffy Texture: This flexible towel has plenty of thickness, allowing you to enjoy the luxurious feel of a fluffy, hotel-style towel.Additionally, as it is made of 100% natural cotton, you can use it with confidence. • High Durability: Thanks to technology that limits lint and prevents threads from deteriorating, this towel’s softness lasts, even through the frequent washing that comes with uses such as working out, beauty treatments, and hairdressing • Japan Technology: We are a Japanese towel manufacturer.We look at things from the perspectives of our customers, and continue our daily research into what sorts of towels are the most comfortable, which ones are the easiest to use, and which provide the most satisfaction.We leverage Japanese technology and manufacture at hand-picked overseas production facilities in order to achieve more efficient production.